Knicks × Nike

Wear New York

Nike’s City Edition uniforms drop every year – stitched with the pride, culture, and soul of the city.

Ours made history: the NBA’s first-ever crowd-sourced threads – made by Knicks fans, for Knicks fans – and the league’s only jersey with New York across its chest.

 


Agency
Knicks In-House

Role
Associate Creative Director

Crew
Ronn Pearson, Creative Director
James Winner, Art Director
Tarek Awad, Art Director

 

• STATEMENT EDITION •

 
 
 

 

• CITY EDITION •

 
 

We wrapped the campaign with collabs from New Era and Herschel, putting the gear back where it started: the streets of New York.

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