Knicks
New York Forever
Madison Square Garden, New York City. Center of
the hoops universe. Basketball’s greatest stage.
In the NBA’s top market from preseason to offseason,
our team helped strengthen the bond between Knicks
fans and the league’s most resilient franchise.
Agency
Knicks In-House
Role
Associate Creative Director
Crew
Alonso Davila, Creative Director
James Winner, Art Director
Tarek Awad, Art Director
From Rucker to West 4th, we partnered with iconic NYC streetball courts to count
down to season tipoff.
More than game access,
our tickets became collectors items and a badge of honor
for diehard Knicks fans.
Interactive emails fueled fan engagement
and kept them connected to the team.
An endless flow of content propelled Knicks social to
top 5 NBA IG accounts.
And along the way, we made some incredible
content celebrating our fans, city, and the game.
